When Your Customer Is Most Likely To Buy

Every product has triggers.
Christmas decorations obviously right around Christmas.
Houses when people get kids or marry.
Expensive clothes right around when people have birthdays.
It is your job to find out the triggers of your product.
Around what events or circumstances do people start buying your product?
Once you know those mark the dates in a calendar to start talking to your customers just at the right time. Exactly then you will be there with your product. Providing that you have the closest relationship with your customers at this particular time you will very likely be the chosen one to do business with.
And when your product has no date specific triggers make sure that your customers have a selfish reason to tell you right
around when they buy.

Source: Ninja Selling /Larry Kendall